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what is sample survey
Survey sampling describes the process of selecting a sample of elements from a target population in order to conduct a survey. A survey may refer to many different types or techniques of observation, but in the context of survey sampling it most often involves a questionnaire used to measure the characteristics and/or attitudes of people. Different ways of contacting members of a sample once they have been selected is the subject of survey data collection. The purpose of sampling is to reduce the cost and/or the amount of work that it would take to survey the entire target population. A survey that measures the entire target population is called a census.


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