Which concept suggests that the organization should earn profits through consumer satisfaction?

" Buy 2 get 1 free " of Lea copper jeans and ' Amul chocolates offer of 20 % extra are examples of one of the techniques of sales promotion. Identify the technique.

Important decisions relating to promotion mix.

A ________ is one which holds the required volume of a product needed or ultimate consumption and is within the means of a buying household.

____  is a mixture of tangible and intangible attributes .

_____ may be defined as the amount of money paid by a buyer or received by a seller in consideration of the purchase of a product or service.

For most consumer goods like soaps, oils, clothes, rice, sugar, pulse etc., which type of channel of distribution is most suitable.

Which marketing mix refers to the activities that make firm's products available to the target customers ?

Which marketing mix means the activities relating to persuading and motivating customers to buy the product.

Manufacturer - wholesaler - Retailer - Customer. Identify the type of channel of distribution.