Smartindia Classroom
CONTENTS
English I
Computer Application
Physics
Chemistry
Biology
Mathematics
History
Geography
Economics(optional)
Commercial Application
Civics
English II
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Question-1
________ is the process of assigning a distinctive name to the product by which it is to be known and remembered.
(A)
Advertising
(B)
Packing
(C)
Branding
(D)
None of these
Question-2
_______ is a certificate that entitles its holder to a specified saving on the purchase of a specified product.
(A)
Bill
(B)
Receipt
(C)
Coupons
(D)
None of these
Question-3
_______ advertising contains information about a product / service or institution.
(A)
Persuasive advertising
(B)
Informative advertising
(C)
Reminder advertising
(D)
None of these
Question-4
Which of the following is not a stage in the product life cycle?
(A)
Decline
(B)
Maturity
(C)
Introduction
(D)
Peak
Question-5
________ means short - term incentives of non - recurring nature used to stimulate consumer purchasing and dealer effectiveness.
(A)
Advertising
(B)
Sales promotion
(C)
Branding
(D)
None of these
Question-6
In ________, a mailing list of potential buyers is prepared.
(A)
Newspaper
(B)
Direct mail
(C)
Films
(D)
None of these
Question-7
All marketing activities that attempt to stimulate quick buyer action or immediate sales of a product are known as ________.
(A)
Advertising
(B)
Personal selling
(C)
Sales promotion
(D)
Publicity
Question-8
The word, advertising has been derived from the Latin term _______.
(A)
Advertise
(B)
Advertere
(C)
Advertiser
(D)
None of these
Question-9
A registered brand is known as a _______.
(A)
ISI mark
(B)
Trade mark
(C)
All of these
(D)
None of these
Question-10
_______ is an offer of a certain quantity of the product, free of cost , on the purchase of a specified quantity of the product.
(A)
Coupons
(B)
Bonus or Premium
(C)
Samples
(D)
None of these
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Std 10
ICSE/ISC
Practice in Related Chapters
Marketing Mix 4 P's
Markets and Marketing
Advertising and Brand Promotion
Generally Accepted Accounting Principles (GAAP)
Financial Accounting and Reporting
Banking and Bank Transactions
Recruitment, Selection and Training
Fundamental Concepts of Cost
Sales and Selling Process
Importance of Human Resources and Public Relations
Issues of the Environment
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